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Marketing Specialist with Graphic Design and Social Media Expertise

Function Overview

We are seeking a dynamic and creative Marketing Specialist with a strong background in graphic design and social media management. The ideal candidate will be responsible for developing and implementing marketing strategies to promote our products/services across various digital platforms. This role requires a blend of graphic design skills, social media expertise, and marketing knowledge to effectively engage our target audience and drive business growth.

MAIN DUTIES & RESPONSIBILITIES

·         Design compelling visual content for digital marketing campaigns, including social media posts, ads, email newsletters, website graphics, and promotional materials.

·         Develop and execute social media strategies to increase brand awareness, engagement, and conversions on platforms such as Instagram, Facebook, Tik Tok, Twitter, LinkedIn, and others.

·         Create and curate engaging content (e.g., images, videos, infographics, GIFs) tailored to each social media platform and audience demographic.

·         Manage social media accounts, including content creation, scheduling, posting, community engagement, and performance tracking.

·         Collaborate with the team to brainstorm and implement innovative marketing ideas and campaigns.

·         Stay up-to-date with industry trends, best practices, and emerging technologies in graphic design, social media, and digital marketing.

GENERAL RESPONSIBILITIES

1.                   Reports to his/her superiors anything that might be considered dangerous for the health & safety of the employees or the guests

2.                   Prevents misuse or damage to any of the company’s equipment

3.                   He/She is always clean and presentable

4.                   Participates in any meetings or training sessions that are requested by the Management

5.                   Is fully aware with:

a)       The fire and evacuation procedures of the company

b)       The company’s safety and health procedures

c)       The facilities and services offered by the company

d)       The operating procedures of his/her department

e)       The company’s rules and regulations

MINIMUM REQUIRED QUALIFICATIONS

  • Bachelor’s degree in Marketing, Graphic Design, Communications, or related field.
  • Proven experience (3 years) working in marketing, with a focus on graphic design and social media management.
  • Proficiency in graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.).
  • Strong understanding of social media platforms, algorithms, and analytics tools (e.g., Facebook Insights, Instagram Insights, Google Analytics).
  • Excellent written and verbal communication skills, with the ability to create compelling and engaging content.
  • Creative thinking and problem-solving skills, with a keen eye for design aesthetics and attention to detail.
  • Ability to multitask, prioritize tasks, and meet deadlines in a fast-paced environment.
  • Experience with email marketing platforms (e.g., Mailchimp, Constant Contact) and basic HTML/CSS knowledge is a plus.
  • Holder of an EU passport.
  • Fluency in English.

Tagged as: multitasking, graphic design, social media management

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